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Beauty Industry

Amyris Sells Four Consumer Beauty Brands

Focuses its business model months after filing for Chapter 11 bankruptcy.

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By: Charlie Sternberg

Associate Editor

Amyris, a synthetic biotechnology company which filed for Chapter 11 bankruptcy in August, has auctioned off four of its consumer brands:
 

  • THG Beauty successfully bid $20 million for clean skincare brand Biossance.
  • HRB Brands successfully bid $1.75 million for baby care brand Pipette.
  • Dr. Reddy’s Laboratories purchased women’s supplements brand Meno Labs for $3 million.
  • Scent Theory Products purchased Tia Mowry’s hair care brand 4U for $600,000.
 
Amyris launched 4U by Tia exclusively at Walmart earlier this year.
 
In February, Givaudan agreed to acquire certain cosmetic ingredients from Amyris Inc., including Neossance Squalane, the highest performant emollient, Neossance Hemisqualane, the plant-based silicone alternative and CleanScreen, the sustainable sun protector.

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